Davison-Paxon Company photographs
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Davison-Paxon Company photographs

Descriptive Summary

Repository: Kenan Research Center at the Atlanta History Center. 130 West Paces Ferry Road, Atlanta, GA 30305. 404.814.4040. reference@atlantahistorycenter.com
Creator: Davis, V. Magnet
Creator: Lane Brothers Photo News Service (Atlanta, Ga.)
Creator: William Dunn Studios.
Title: Davison-Paxon Company photographs
Dates: 1948-1959
Quantity: 25.0 Image(s) (twenty-five black and white photographs)
Identification: ahc.VIS205

Biographical/Historical Note

Davison-Paxon Company department store opened in 1891 and was the major competition for Rich's Department Store in Atlanta, Georgia. Founded as Davison and Douglas Company, the store changed its name to Davison-Paxon-Stokes in 1901 after E. Lee Douglas left the company and Frederic John Paxon joined as treasurer. R. H. Macy and Company bought Davison-Paxon-Stokes in 1925, but kept the Davison's brand until 1987. In 1927, R. H. Macy built the store located on Peachtree Street which had a grand entrance with marble floors and a mezzanine that looked down on the first floor. The building still stands as of 2012 but is now an event center. Additional historical background about the Davison-Paxon Company has not been determined.

Scope and Content Note

This collection contains twenty-five black and white photographs of the interior of the Davison-Paxon Company department store on Peachtree Street in Atlanta, Georgia. Fifteen photographs are of Christmas decorations in the toy, men's, home goods, and jewelry departments as well as at the entrance to the store and an overheard view of the main floor (1948-1954). The Christmas photographs also show children and staff members interacting with the decorations as well as the construction of the toy display in 1954. Also included in the collection are three photographs of children playing with Davison's outer space display in the toy department in 1952. There are two photographs of the escalator in 1949, one highlighting the women's ready-to-wear department and display. Five photographs depict in-store displays advertising Davison's sixty-fourth anniversary sale (1954), Mother's Day sale (1954), and a display featuring the "Fabulous South" (1959).


The collection is arranged alphabetically according to titles supplied by staff.

Index Terms

Christmas decorations--Georgia--Atlanta--1940-1950
Clothing and dress.
Davison Paxon Stokes Company (Atlanta, Ga.)
Department stores--Georgia--Atlanta
Macy's, Inc..
Mannequins (Figures)

Administrative Information

Preferred Citation

Davison-Paxon Company photographs, VIS 205, Kenan Research Center at the Atlanta History Center.

Immediate Source of Acquisition

Gift, 1954

Description Control

This collection was re-processed in 2012.


Conditions Governing Access

This collection is open for research.

Conditions Governing Reproduction and Use

This material is protected by copyright law. (Title 17, U. S. Code) Permission for use must be cleared through the Kenan Research Center at the Atlanta History Center. Licensing agreement may be required.

Container List




VIS 205.001VIS 205.001VIS 205.001 Christmas displays, 1948-1954 ( 15.0 Image(s) )



VIS 205.002VIS 205.002VIS 205.002 Escalator, 1949 ( 2.0 Image(s) )



VIS 205.003VIS 205.003VIS 205.003 Outer space toy display, 1952 ( 3.0 Image(s) )



VIS 205.004VIS 205.004VIS 205.004 Window and in-store displays, 1954, 1959 ( 5.0 Image(s) )